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Jamaica Surgical Concierge is a medical tourism concierge company that facilitates access to healthcare and surgical services for international and local clients seeking high-quality clinical care in Jamaica.
Project Overview
Provided end-to-end visual branding for Jamaica Surgical Concierge, establishing the company’s visual identity from inception. Deliverables included the design of the corporate logo, selection of typographic systems and colour palette, and the creation of brand mockups to illustrate applications across print, and promotional contexts. The branding work was crafted to reflect the company’s positioning as a premium facilitator of medical and surgical care coordination, emphasising professionalism, trust, and seamless patient experience.
Key Activities
Developed a distinctive logo that encapsulates the company’s focus on personalised surgical and medical concierge services.
Curated a brand colour palette and typography suite that conveys trustworthiness, clinical confidence, and approachability.
Produced mockups and brand applications for use across business collateral, digital platforms, and promotional materials.
Ensured the visual identity aligned with the standards expected in medical tourism facilitation and healthcare coordination markets, enhancing perceived credibility among patients, partners, and stakeholders.
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